{"id":9316,"date":"2026-01-28T12:27:23","date_gmt":"2026-01-28T11:27:23","guid":{"rendered":"https:\/\/pugliapop.com\/about-us\/"},"modified":"2026-01-28T12:27:29","modified_gmt":"2026-01-28T11:27:29","slug":"about-us","status":"publish","type":"page","link":"https:\/\/pugliapop.com\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9316\" class=\"elementor elementor-9316 elementor-362\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70731b1 elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70731b1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2165218\" data-id=\"2165218\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56fca41 elementor-widget elementor-widget-heading\" data-id=\"56fca41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Puglia Pop<br>a democratic exercise<br>of wine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d4a7b7 elementor-widget elementor-widget-heading\" data-id=\"5d4a7b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Puglia Pop project was born from the desire<br>to change the way we think about and tell the <br>story of the world of Apulia wine.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-73195a1 elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"73195a1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a5c2d87\" data-id=\"a5c2d87\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79642f4 elementor-widget elementor-widget-text-editor\" data-id=\"79642f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A nice cold beer at the end of a day \u2013 the unmentionable dream of any winemaker who is proud to be so.<br \/>A walk on the beach at sunset with salt on the skin after a long day spent on the beach.<\/p>\n<p>A favourite song, listened at maximum volume, singing at the top of one\u2019s voice and every note out of tune.<br \/>The soccer game with friends on Wednesday night and then everyone at Ciro\u2019s bar.<\/p>\n<p>The photos on Instagram of our second-last trip and our latest conquest.<br \/>The freshly baked croissants, eaten at dawn on the vineyard during harvest days.<\/p>\n<p>The scent of freshly pressed wine in the cellar in November, and the sound of a freshly uncorked bottle: POP!<\/p>\n<p>Puglia Pop is the combination of all these emotions. A different way of producing, living and telling wine!<\/p>\n<p><strong>The Apulian way of life!<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-0e343fb\" data-id=\"0e343fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40cb87b elementor-widget elementor-widget-image\" data-id=\"40cb87b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/riccio.svg\" class=\"attachment-full size-full wp-image-4187\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8b992f elementor-widget elementor-widget-image\" data-id=\"c8b992f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/triglia.svg\" class=\"attachment-full size-full wp-image-4190\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46809b2 elementor-widget elementor-widget-image\" data-id=\"46809b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/fico.svg\" class=\"attachment-full size-full wp-image-4188\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa4a4e1 elementor-widget elementor-widget-image\" data-id=\"fa4a4e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/luminaria.svg\" class=\"attachment-full size-full wp-image-4189\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91733a0 elementor-widget elementor-widget-image\" data-id=\"91733a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/riccio.svg\" class=\"attachment-full size-full wp-image-4187\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b62f85e elementor-widget elementor-widget-image\" data-id=\"b62f85e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/triglia.svg\" class=\"attachment-full size-full wp-image-4190\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68119db elementor-widget elementor-widget-image\" data-id=\"68119db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/fico.svg\" class=\"attachment-full size-full wp-image-4188\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-35a0d09\" data-id=\"35a0d09\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8f77857 elementor-widget elementor-widget-image\" data-id=\"8f77857\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"517\" height=\"683\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/hugo-rocho-decastro-puglia-pop.png\" class=\"attachment-full size-full wp-image-4047\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/hugo-rocho-decastro-puglia-pop.png 517w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/hugo-rocho-decastro-puglia-pop-227x300.png 227w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/hugo-rocho-decastro-puglia-pop-400x528.png 400w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17007b8 verticale elementor-absolute elementor-widget elementor-widget-heading\" data-id=\"17007b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HUGO ROJO DE CASTRO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9a2f4db elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a2f4db\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9c03122\" data-id=\"9c03122\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78b34be elementor-widget elementor-widget-image\" data-id=\"78b34be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"517\" height=\"739\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Gruppo-di-maschere-20-1.png\" class=\"attachment-full size-full wp-image-4049\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Gruppo-di-maschere-20-1.png 517w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Gruppo-di-maschere-20-1-210x300.png 210w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Gruppo-di-maschere-20-1-400x572.png 400w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4e85b4 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"b4e85b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"193\" height=\"476\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Triglia-luce-ok-1-1.png\" class=\"attachment-full size-full wp-image-4048\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Triglia-luce-ok-1-1.png 193w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/Triglia-luce-ok-1-1-122x300.png 122w\" sizes=\"(max-width: 193px) 100vw, 193px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1ea21cc\" data-id=\"1ea21cc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd6dc09 elementor-widget elementor-widget-text-editor\" data-id=\"cd6dc09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>VINEYARDS: DO THE THINGS YOU LOVE AND LAUGH<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f932b5a elementor-widget elementor-widget-text-editor\" data-id=\"f932b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Four hectares of vineyards in Martina Franca, located in the highest altitude area, 450 meters above sea level: these soils, suitable for white grapes and with perfect climatic conditions, made this area crucial for Apulian oenology, with one of the oldest appellations in Italy and Europe, Locorotondo DOC.<\/p>\n<p>For Primitivo di Manduria we strongly wanted very ancient vines, making a choice against the trend. We are going to tell you a secret: these vines are no longer in use, nobody cultivates them anymore.<\/p>\n<p>The reason? They have a low yield, mechanical harvesting processes cannot be used and consequently a great involvement of manpower is required. Despite all these difficulties, we chose them to make our dreams come true.<\/p>\n<p><strong>Dream big and dream often.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-765ae31 elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"765ae31\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de48de5\" data-id=\"de48de5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1aa5102 elementor-widget elementor-widget-heading\" data-id=\"1aa5102\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">WITH PUGLIA POP THE GREAT OENOLOGICAL HISTORY HAS THE COURAGE TO BECOME MODERN AND EMBRACE DESIGN.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2146b54 elementor-align-center dimensione-icona elementor-widget elementor-widget-button\" data-id=\"2146b54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/indd.adobe.com\/view\/2cbb5d8d-4280-497a-83e9-8f3e315fe950\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.026\" height=\"13.65\" viewBox=\"0 0 8.026 13.65\"><g id=\"Icon_ionic-ios-arrow-dropright\" data-name=\"Icon ionic-ios-arrow-dropright\" transform=\"translate(-12.777 -9.003)\"><path id=\"Tracciato_6144\" data-name=\"Tracciato 6144\" d=\"M14.755,10.319a1.16,1.16,0,0,1,1.635,0L22.1,16.051a1.155,1.155,0,0,1,.036,1.593L16.51,23.291a1.154,1.154,0,1,1-1.635-1.629l4.785-4.857-4.9-4.857A1.142,1.142,0,0,1,14.755,10.319Z\" transform=\"translate(-1.637 -0.98)\"><\/path><\/g><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Browse the Company Profile <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4464d8c elementor-widget elementor-widget-video\" data-id=\"4464d8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=3-m45XA__m4?rel=0&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-96aabd8 elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"96aabd8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e46163 raven-column-flex-horizontal\" data-id=\"9e46163\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3ffc35 elementor-widget elementor-widget-image\" data-id=\"a3ffc35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/riccio.svg\" class=\"attachment-full size-full wp-image-4187\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-267e0e3 rotazione elementor-widget elementor-widget-image\" data-id=\"267e0e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/triglia.svg\" class=\"attachment-full size-full wp-image-4190\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8de8fd5 elementor-widget elementor-widget-image\" data-id=\"8de8fd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/fico.svg\" class=\"attachment-full size-full wp-image-4188\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85497e8 elementor-widget elementor-widget-image\" data-id=\"85497e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/luminaria.svg\" class=\"attachment-full size-full wp-image-4189\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c167a6 elementor-widget elementor-widget-image\" data-id=\"0c167a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/riccio.svg\" class=\"attachment-full size-full wp-image-4187\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10242ba rotazione elementor-widget elementor-widget-image\" data-id=\"10242ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/triglia.svg\" class=\"attachment-full size-full wp-image-4190\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08244f7 elementor-widget elementor-widget-image\" data-id=\"08244f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/09\/fico.svg\" class=\"attachment-full size-full wp-image-4188\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9a6b533 elementor-hidden-phone elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a6b533\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5fac909\" data-id=\"5fac909\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4deb15 elementor-widget elementor-widget-text-editor\" data-id=\"a4deb15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>WINERY: MAKE FUN A PRIORITY. GO NOW! LIVE! PLAY! EXPLORE!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd6b694 elementor-widget elementor-widget-text-editor\" data-id=\"bd6b694\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tOur cellar is located in the middle of the vineyards in Contrada Ferrari in Martina Franca. In an area of 500 square meters there are the processing area, storage, bottling, barrique area and a small lab.<br><br>Other three hundred square meters are destined to conviviality and being together: space for pure entertainment, music, aperitifs, on fantastic terraces overlooking the Itria Valley. The space where to enjoy wine that brings people together, the place where to spend fantastic evenings to the rhythm of the tarantella!<br><br>And then there are the vineyards, undisputed queens of our company.<br>Imagine a walk in the middle of the vineyard, a picnic bag, two glasses and a bottle cold enough, the hand of your loved one and around you a wonderful countryside, among trulli, dry stone walls and prickly pears.<br><br>Come and visit us whenever you want, just give us a call!<br><br><strong><em>Happiness is contagious!<\/em><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ac72a96\" data-id=\"ac72a96\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72d3b78 elementor-widget elementor-widget-image\" data-id=\"72d3b78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"805\" height=\"536\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia.png\" class=\"attachment-full size-full wp-image-4046\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia.png 805w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-400x266.png 400w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-800x533.png 800w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-300x200.png 300w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-768x511.png 768w\" sizes=\"(max-width: 805px) 100vw, 805px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3937527 elementor-hidden-phone elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3937527\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8611dba\" data-id=\"8611dba\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8458205 elementor-widget elementor-widget-text-editor\" data-id=\"8458205\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/JwjZQjhtPb8?rel=0\" width=\"560\" height=\"450\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-87f9741\" data-id=\"87f9741\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa20c82 elementor-widget elementor-widget-text-editor\" data-id=\"aa20c82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Puglia marks authentic moments, exciting panoramas and intense pleasure for the human race.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe3061a elementor-widget elementor-widget-text-editor\" data-id=\"fe3061a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><em>For me, Puglia is a feeling, a state of mind, joy, lightheartedness, warmth and color, the Mediterranean soul of us Latins. The Puglia Pop project was born in this land and developed as a break with everything we&#8217;ve experienced in the world of wine.<\/em><\/p>\n<p><em>I&#8217;m Hugo Rojo de Castro, Spanish but a Puglian by adoption for about 20 years. With the Puglia Pop project, I share the changes that have taken place in recent years in this land that I love and feel is mine.<\/em><\/p>\n<p><em>Puglia Pop is born with four different types of wine that represent the soul of Puglia and its most important and international grape varieties. We wanted to combine the tradition and authenticity of these wines with names that evoke the Apulian territory, but in its most colorful, cheerful, and popular form.<\/em><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7f663b63 elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f663b63\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-30d6311c\" data-id=\"30d6311c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-18d8c8b0 elementor-widget elementor-widget-heading\" data-id=\"18d8c8b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Puglia Pop<br>a democratic exercise<br>of wine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40ccc03 elementor-widget elementor-widget-heading\" data-id=\"40ccc03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Puglia Pop project was born from the desire to change the way we think about and talk about the world of Apulian wine.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eccd23e elementor-widget elementor-widget-text-editor\" data-id=\"7eccd23e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A nice cold beer at the end of a day \u2013 the unmentionable dream of any winemaker who is proud to be so.<br \/>A walk on the beach at sunset with salt on the skin after a long day spent on the beach.<\/p>\n<p>A favourite song, listened at maximum volume, singing at the top of one\u2019s voice and every note out of tune.<br \/>The soccer game with friends on Wednesday night and then everyone at Ciro\u2019s bar.<\/p>\n<p>The photos on Instagram of our second-last trip and our latest conquest.<br \/>The freshly baked croissants, eaten at dawn on the vineyard during harvest days.<\/p>\n<p>The scent of freshly pressed wine in the cellar in November, and the sound of a freshly uncorked bottle: POP!<\/p>\n<p>Puglia Pop is the combination of all these emotions. A different way of producing, living and telling wine!<\/p>\n<p><strong>The Apulian way of life!<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13dd6ce1 elementor-widget elementor-widget-image\" data-id=\"13dd6ce1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"517\" height=\"683\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/07\/Gruppo-di-maschere-8.png\" class=\"attachment-full size-full wp-image-4178\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/07\/Gruppo-di-maschere-8.png 517w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/07\/Gruppo-di-maschere-8-400x528.png 400w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/07\/Gruppo-di-maschere-8-227x300.png 227w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e22f147 verticale elementor-absolute elementor-widget elementor-widget-heading\" data-id=\"4e22f147\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HUGO ROJO DE CASTRO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-40bafeb0 elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40bafeb0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f48d5a\" data-id=\"2f48d5a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-750689d elementor-widget elementor-widget-text-editor\" data-id=\"750689d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>VINEYARDS: DO THE THINGS YOU LOVE AND LAUGH<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15ec2304 elementor-widget elementor-widget-text-editor\" data-id=\"15ec2304\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Four hectares of vineyards in Martina Franca, located in the highest altitude area, 450 meters above sea level: these soils, suitable for white grapes and with perfect climatic conditions, made this area crucial for Apulian oenology, with one of the oldest appellations in Italy and Europe, Locorotondo DOC.<\/p>\n<p>For Primitivo di Manduria we strongly wanted very ancient vines, making a choice against the trend. We are going to tell you a secret: these vines are no longer in use, nobody cultivates them anymore.<\/p>\n<p>The reason? They have a low yield, mechanical harvesting processes cannot be used and consequently a great involvement of manpower is required. Despite all these difficulties, we chose them to make our dreams come true.<\/p>\n<p><strong>Dream big and dream often.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88dddf elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88dddf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14456df6\" data-id=\"14456df6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-174545c5 elementor-widget elementor-widget-image\" data-id=\"174545c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"517\" height=\"739\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/Gruppo-di-maschere-20.png\" class=\"attachment-full size-full wp-image-3998\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/Gruppo-di-maschere-20.png 517w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/Gruppo-di-maschere-20-400x572.png 400w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/Gruppo-di-maschere-20-210x300.png 210w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5490215d elementor-absolute elementor-widget elementor-widget-image\" data-id=\"5490215d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/elementor\/thumbs\/Triglia-luce-ok--rf6nfnf84ra7slb73qi3o4cjszf2uziuqvhn6zg3cw.png\" title=\"Triglia luce ok\u2014\" alt=\"Triglia luce ok---\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b24a784 elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b24a784\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1483f4e7\" data-id=\"1483f4e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b4984bd elementor-widget elementor-widget-heading\" data-id=\"6b4984bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Puglia Pop project was born from the desire to change the way we think about and talk about the world of Apulian wine.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-17ea38c9 elementor-section-full_width elementor-section-stretched elementor-hidden-desktop elementor-hidden-tablet elementor-section-height-default elementor-section-height-default\" data-id=\"17ea38c9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ab37f96\" data-id=\"7ab37f96\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80fe8af elementor-widget elementor-widget-text-editor\" data-id=\"80fe8af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>WINERY: MAKE FUN A PRIORITY. GO NOW! LIVE! PLAY! EXPLORE!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24375ad elementor-widget elementor-widget-text-editor\" data-id=\"24375ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our cellar is located in the middle of the vineyards in Contrada Ferrari in Martina Franca. In an area of 500 square meters there are the processing area, storage, bottling, barrique area and a small lab.<\/p>\n<p>Other three hundred square meters are destined to conviviality and being together: space for pure entertainment, music, aperitifs, on fantastic terraces overlooking the Itria Valley. The space where to enjoy wine that brings people together, the place where to spend fantastic evenings to the rhythm of the tarantella!<\/p>\n<p>And then there are the vineyards, undisputed queens of our company.<br \/>Imagine a walk in the middle of the vineyard, a picnic bag, two glasses and a bottle cold enough, the hand of your loved one and around you a wonderful countryside, among trulli, dry stone walls and prickly pears.<\/p>\n<p>Come and visit us whenever you want, just give us a call!<\/p>\n<p><strong><em>Happiness is contagious!<\/em><\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a0c6883 elementor-widget elementor-widget-image\" data-id=\"7a0c6883\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"805\" height=\"536\" src=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia.png\" class=\"attachment-full size-full wp-image-4046\" alt=\"\" srcset=\"https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia.png 805w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-400x266.png 400w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-800x533.png 800w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-300x200.png 300w, https:\/\/pugliapop.com\/wp-content\/uploads\/2021\/08\/4061-mod-copia-768x511.png 768w\" sizes=\"(max-width: 805px) 100vw, 805px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c188b1 elementor-section-full_width elementor-section-stretched elementor-hidden-desktop elementor-hidden-tablet elementor-section-height-default elementor-section-height-default\" data-id=\"3c188b1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-87557bf\" data-id=\"87557bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de97aac elementor-widget elementor-widget-text-editor\" data-id=\"de97aac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The Puglia Pop project was born from the desire to change the way we think about and tell the story of the world of Apulia wine.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f5cf01 elementor-widget elementor-widget-text-editor\" data-id=\"0f5cf01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/JwjZQjhtPb8\" width=\"560\" height=\"250\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e39d4e elementor-widget elementor-widget-text-editor\" data-id=\"2e39d4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>It wasn&#8217;t meant to be just a simple break from aesthetic rules, but rather we had to try to build a new paradigm: to tell the story of this region&#8217;s wine by leveraging the values \u200b\u200band beliefs of the Apulians, their state of mind, and their extremely unconventional thinking, which over time has made them &#8220;a people capable of believing in dragons and wizards, yet deeply rational.&#8221;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Puglia Popa democratic exerciseof wine The Puglia Pop project was born from the desireto change the way we think about and tell the story of the world of Apulia wine. A nice cold beer at the end of a day \u2013 the unmentionable dream of any winemaker who is proud to be so.A walk on [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-9316","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About us - Puglia Pop<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pugliapop.com\/it\/chi-siamo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About us - Puglia Pop\" \/>\n<meta property=\"og:description\" content=\"Puglia Popa democratic exerciseof wine The Puglia Pop project was born from the desireto change the way we think about and tell the story of the world of Apulia wine. 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